There’s no secret recipe when it comes to picking out the right list of interests for Boosting. You will soon find out that you have to test different combinations of terms to maximize your Boosting results. This requires both patience and diligence. However, there are some basic guidelines for speed up this journey: You want to target both customers and opportunity prospects with your ad messages. We recommend a mix of industry-related interests and entrepreneurial interests. You want to strike the perfect balance between broad and specific terms. You want to make your  interests broad enough so that you capture reach a larger pool of people. However, you don’t want to make it so broad that you’re not targeting the right types of people.

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