Follow these best practices to optimize the effectiveness of your Facebook Business Page.

1.) Create a simple, unique and well-thought out Facebook Business Page Name

2.) Include a quality image for your Profile Picture and Cover Photo

3.) Complete your About Info  

4.) Rename your Facebook URL so that it is simple and easy to read

5.) Include a call-to-action button

6.) Upload a featured video

7.) Create a Username handle

8.) Start posting consistently so that users have content to keep them informed or entertained when they visit your page.

9.) Start sharing your posts, Inviting Friends, and PowerBoosting to grow your following.